Product will roll out in North and Latin America in autumn 2017
Jazwares has been appointed master toy licensee for popular animated series Molang in North America and Latin America.
The initial product launch will include figures, playsets, vehicles and plush at a range of price points, and will roll out from autumn 2017.
Created by Hye-Ji Yoon, Molang comes from Paris-based animation studio Millimages. It is dialogue-free and features two adorable characters: Molang, a joyful, eccentric and enthusiastic rabbit, and best friend, Piu Piu, the shy, discreet and emotional little chick. Targeting everyone from pre-schoolers to teenagers, Molang features adventures that embody happiness, friendship, mutual respect, and solidarity.
“Molang’s universal language of happiness and fun-adventure is infectious and we are excited to partner with Millimages on a property that encourages everyone to find those wonderful moments that add a smile to your face,” said Laura Zebersky, Chief Commercial Officer, Jazwares.
Broadcast on Disney Channel and Disney Junior since February 2016, Disney is experiencing great viewership and has already committed to season 2 episodes of Molang, which are now in production.
Laurence Papon, Head of Licensing at Millimages, added: “Jazwares is the perfect fit for Molang. The dedicated team at Jazwares is collaborative and is producing a fun and dynamic Molang product line truly capturing the happiness factor that distinguishes the brand.”
See it at: http://www.toysnplaythings.co.uk/news/14266-jazwares-appointed-master-toy-for-molang/1/