One winter’s night a snowman comes to life and an unforgettable adventure begins…

Narrated without words, the classic, timeless and well-loved picture book, The Snowman, captures the wonder and innocence of childhood.  Made into an Oscar-nominated animated feature in 1982, this perennial holiday classic is broadcast annually and sold every year on DVD as is The Snowman and the Snowdog, the film sequel.

Appropriate for Toddlers, Kids, Families, and Adults of all ages celebrating Christmas, Baby’s First Christmas, and Crafters.


• 2019 marks the 40th Anniversary of the publication of the original book in the U.S.
• One of the world’s best-selling children’s books, selling in excess of 5.5 Million Copies
• Penguin US – Master Publishing Partner
• NCircle – Home Entertainment Partner • Film broadcast annually
• Managed by Penguin Ventures UK


• The Snowman – Classic sketch look/Specialty
• The Snowman and the Snowdog – Modern/Mass
• My First Christmas – Upscale, Custom – Select Retail outlets


• 40th Anniversary of the Brand in 2019 opens North American merchandise opportunities to replicate successful UK program
• Exquisite Holiday graphics supported with an extensive NEW style guide.
• Fantastic opportunity for a retail exclusive collection for 2019
• Wide expansion Holiday 2020

 © Snowman Enterprises Limited 2019 · THE SNOWMAN™ Snowman Enterprises Limited · © Snowdog Enterprises Ltd 2019

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