LAS VEGAS: The Estate of Antoine de Saint-Exupéry and French IP rights company NDA have appointed Licensing Works! as the North American licensing agent for The Little Prince (Le Petit Prince)brand.

As part of the agreement, Licensing Works! has secured the rights to the 2018 75th anniversary celebration logo for Antoine de Saint-Exupéry’s 1943 novella. The Little Prince (Le Petit Prince) is one of the highest selling books of all time, with more than 200 million copies sold worldwide. The book has 288-plus official translations and more than 2 million copies of the original are sold each year.

Read More of this story by Sara Alessi at WorldScreen’s TVKids.ws: http://worldscreen.com/tvkids/licensing-works-to-rep-the-little-prince-in-north-america/